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Backbreak Newsbreak: Jones inks with Nike and other developments
Posted By Erik Schmidt On Aug 8 2012 @ 6:08 pm In MMA,UFC | 1 Comment
Jones signs landmark deal with Nike
Yes, Anderson Silva was technically the first mixed martial artist to get a sponsorship from the world’s largest sports apparel company, but Jones is the first to do it on a global scale. Silva’s deal is only in Brazil, which means we won’t be seeing any personalized Spider gym shoes popping up at Dick’s anytime soon. But with Jones, the possibilities are endless. He’s gonna get the royal treatment; his own clothing line, big commercial spots and a logo with him elbowing Brandon Vera in the eye socket. OK, maybe not that last one. But needless to say this is massive, colossal deal for MMA fans, and it could represent the first step towards making Jones the UFC’s first true mainstream star.
White axes Henderson/Edgar III
It doesn’t matter what that outcome of the fast approaching Benson Henderson and Frankie Edgar rematch is, they won’t be meeting again for a trilogy. The lightweight division, arguably the UFC’s deepest, has been frozen in time by immediate rematches the past few years and UFC president Dan White has apparently had enough of the deja vu. Of course, this is great news. We get to see fresh new faces like Anthony Pettis and Donald Cerrone get a crack at the belt, and maybe if we’re lucky, we’ll get to watch Nate Diaz give Henderson the finger in a championship bout.
Koscheck, MacDonald out
Top welterweights Josh Koscheck and Rory MacDonald have been knocked out of upcoming bouts due to injury, fueling the defiling injury plague that’s been corrupting the UFC over the past few months. Koscheck was supposed to take on Jake Ellenberger at UFC 151, but he’ll be replaced by veteran Hay Hieron. MacDonald, one of MMA’s best prospects, suffered a gruesome cut over his eye in training all won’t be medically cleared to fight BJ Penn at UFC 152. The UFC has not announced a replacement for Ares, but for Penn’s sake let’s pray it isn’t the Ghost of Sparta.
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